Santa Julia Taps into Alternative Packaging Market with Release of Canned Wines - Organic Rosé, Organic Chardonnay & Tintillo Red Blend
Santa Julia Taps into Alternative Packaging Market with Release of Canned Wines -
Organic Rosé, Organic Chardonnay & Tintillo Red Blend
Niles, IL – February 25, 2019 – Winesellers Ltd., the family-owned, global importer and marketer of fine wines, is proud to announce the introduction of Santa Julia Organic Rosé, Organic Chardonnay & Tintillo Red Blend in 375ml cans (SRP $5.99). Santa Julia is one of the largest certified organic wine producers in Argentina and a highly innovative brand known for products in trend-forward segments. A more convenient, sustainable, and easy-to-transport alternative provides the next progression for Santa Julia to appeal to modern wine drinkers.
“Today’s wine consumer is adventurous – always in search of the next unique find and trend,” said Adam Sager, Winesellers, Ltd. vice president. “Canned wines offer the perfect accompaniment to summertime activities from grilling, to boating to picnicking for the 2019 season.” The Chardonnay and Rosé are certified organic (CCOF), while the Tintillo is a carbonic maceration red blend meant to be chilled. “We’ve seen a tremendous increase in demand for quality, organic wines that are attainable for the everyday drinker,” said Sager. All wines are also available in 750ml bottles prior to the release of the new canned format.
"Launching this packaging format allows us to continue approaching new consumers with Santa Julia”, said Julia Zuccardi. “While also maintaining and promoting the important pillars of our brand: Innovation and Sustainability”. Created in 1963 in honor of José Zuccardi’s only daughter Julia, this third-generation family continues their mission of working as natural as possible as a certified organic winery since 2001. The Zuccardi Family’s commitment to achieving the highest quality levels through sustainable practice contributes to protecting the environment and developing the community.