Winesellers, Ltd. Debuts Tiamo Organic Wines in a Can
Forget the glass bottles and unpack that corkscrew. Award-winning importer Winesellers, Ltd. introduces two varietals of Tiamo organic wines in a can, just in time for the heat of summer. Perfect for picnics, barbecues, camping and more, consumers can sip organic white and rosé wines from the Italian producer, available as individual cans or packs of four.
“Tiamo is an innovative and modern brand produced sustainably from organic grapes, a perfect match for the canned wine format that promotes common sustainable attributes, like lightweight packaging and efficiency in recycling,” explained Todd Nelson, Marketing and Communication Manager for Winesellers. “Tiamo organic White and Rosé are ideal for this application and entry into the emerging canned wine category.”
The white and rosé varietals featured in the initial can launch are both certified organic from top grape growers in their respective regions. The white wine is produced from organic Sicilian Grillo, with bright crispness and fresh fruit flavors of apricots and peaches. The rosé is made from organic Montepulciano grown in the Abruzzo region, with a fresh bouquet of wild strawberries and floral accents, and a dry and crisp palate.
Tiamo, a partnership between Winesellers, Ltd. and Master Wines (Melvyn, Janie and Charles Master), is an innovative brand geared towards modern wine consumers and trend-setting retailers and restaurants. Canned wine isn’t the producer’s first foray into alternative and sustainable formats; Tiamo also produces 20-liter kegs of select varietals for on-premise wine on tap.
Tiamo White and Rosé will be available in 375ml cans in four packs with an SRP of $19.99. Retailers can also choose to sell individually per can with an SRP of $4.99.
Tiamo is a line of wines, made with organic grapes that represent top quality wines from the best growers in their respective regions. The selection includes a Prosecco that is sourced from vineyards near the village of Valdobbiadene, a crisp but fruit forward Pinot Grigio that comes from vineyards near Treviso in the Veneto region and beautifully soft Chianti from Montespertoli, which lies in the heart of the Tuscan countryside. Additional wines available also include a Barbera and Grillo. In summer 2017, Tiamo will launch wine in a can, featuring the Grillo and a rosé from organic Montepulciano grown in the Abruzzo area. The Grillo, Barbera and Pinot Grigio are also available in 20 Liter recyclable kegs for restaurants offering wine on tap. All of the Tiamo wines are sourced by the owners of Tiamo, Melvyn & Jane Master, their son Charlie Master and the Sager family.
About Winesellers, Ltd.
Founded in 1978 by Yale Sager, Winesellers, Ltd. is a second generation, family-owned and globally recognized importer and marketer of fine wines to the U.S. market. The company’s portfolio represents the finest quality of wines in their respective price category and has widespread distribution in all 50 U.S. states. The Winesellers, Ltd. portfolio includes producers and brands from Argentina, France, Spain, Portugal, Germany, Italy, New Zealand and other countries worldwide.